Legal Geek, the prime example of the conference revolution, originated in San Francisco in 2015, but gained favour in London—and so made it ‘home base’. This is the latest iteration of collaboration in the legal tech community. Over the last several years Legal Geek London has received rave reviews among legal technologists, consultants, investors, lawyers, and legal students alike. It has built a bit of a cult-like following. The founder, Jimmy Vestbirk, offers perspective on why Legal Geek has such fandom. The philosophy: come to make friends, not to sell; dress comfortably (please, please, no ties); come to learn and to teach; look after your fellow law-gends, you may need their help someday; and, this is your community, please pitch in and help. You will be rewarded. This elicits a mental shift of mindset for all who come to this legal technology event—from the typical conservative, staid legal conference approach—to the hip, cool, cutting-edge vibe of a grass-roots start-up company. There’s even promptings to ‘high-five’ your fellow delegates throughout the day.